Ariel
Launch the new Ariel TVC innovatively and to reach maximum eyeballs in the most clutter breaking fashion.
Case Studies
Coca-Cola
Capitalize on the nostalgia for 1992 and the passion for cricket and get consumers singing Coca-Cola’s cricket anthem.
Coca Cola
Establish an in-season destination on TV for Coke Studio that ties together Reach-based content distribution across channels.
P & G
Associate with the passion point of cricket to generate disproportionate value.
Olper's
Olper’s identified cricket as a passion point for its TG during the PSL season and wanted to be present on the event, during its campaign launch.
Coca Cola
Launch the eleventh season of Coke Studio by maintaining the position as the most loved brand through ‘association with music’ through increased visibility and reach.
P&G
Optimize ROI on a TV focused brand in a TV focused market.
Sabroso
Achieve an aggressive target of doubling the sales of the brand in Ramazan 2019 vis-à-vis Ramadan 2018.
EFU Life
To come up with a creative concept that resonates with the millennials and position insurance as a smart choice for young individuals who are planning their future.
KIA
Launch KIA with their Sportage variant and aim to establish itself as key player in the automotive industry and gain market share from competition.
Mondelez International
Launch Cadbury Marvelous Creations in a big way to become the talk of the town.
Dawlance
Create awareness and establish Dawlance’s After Sales Service as Number # 1 solution for product maintenance and drive change in behavior with driving reliability and trust for the brand.
EasyPaisa
Highlight casual Money Transfer Moments with the easypaisa P2P Money Transfer Feature.
Easypaisa
Drive conversations and usage around a limited time ‘eidipaisa’ feature on the easypaisa app.
Dairy Milk
To tap into the excitement of PSL, by targeting cricket enthusiasts.
Dairy Milk
To make the brand more meaningful in daily life situations with the communication ideas that would drive local relevance.
Dairy Milk
Leverage our campaign #ShareAMoment centered around music on different platforms.
Tang
To create the awareness and consumption of the new taste of Tang in key seasons; Ramadan and Summers.
Tang
To spread the message of staying “hydrated and refreshed” during peak summer season.
Samsung
Recover dwindling market share within the mid-tier segment by recruiting new consumers within Gen Z.
Made Easy
Build awareness for the Made easy Recipe platform for priority markets i.e. Pakistan, specific states in US & Canada by maximizing website visits and improving user experience.
National
Measure impact of adding vertical video assets to ad campaigns on ad recall.
Mondelez International/Dairy Milk
Connect and Engage with consumers during Valentines day
Tang
Increase consumption of Tang off-season.
Tang
To celebrate mother’s day by building a personalized campaign for each consumer and their mother to strengthen their bond.
Tarang
Bringing back lapsed users of UHT from loose milk.
FreshnFreeze
Generate PR for a brand that is in an awareness phase via influencers & content ideas during the Covid crises.
Djuice
To raise awareness of djuice to djuice free calls amongst users.