Who We Are
Z2C Pakistan (Pvt.) Ltd. is a venture catalyst that bridges mar-tech ideas and success. As pioneers and thought leaders in the communications industry, over the years we have had a front row seat on the technological changes and challenges our clients and the industry at large are faced with. We offer a broad spectrum of services in Media, advertising, IT development, online payment solutions, media analytics and others.
What We Are Looking For
- 2-4 years of experience in paid social and programmatic
- Bachelor’s degree in marketing or digital technologies
- Karachi
Job Description
- Strong knowledge in lower funnel campaigns, pixels, catalogue campaigns and ROAS campaigns.
- Managing end-to-end programmatic and social media campaigns – campaign planning, budget distribution, implementation, optimization and post-campaign reporting..
- Paid Digital Media Channels include, but are not limited to: Facebook, Instagram, YouTube, Google Display, programmatic, Twitter, Snapchat, TikTok and LinkedIn.
- Ensure client KPIs, goals and objectives are achieved against pre-defined benchmarks along with making sure any global guidelines are strictly followed.
- Provide regular analysis, recommendations, and feedback to Client Teams and/or Clients.
- Work closely with the Client teams to recommend effective growth strategies and budgets.
- Effectively collaborate with other teams and internal stakeholders.
- Drive innovation within the team, keeping abreast of market trends and developments, identifying new platforms, tech, and audiences to drive our social offering forward.
- Clearly communicate Digital performance and uncover growth levers, effectively documenting our strategies and approach, to drive common understanding and efficiency.
- Oversee performance across several accounts and provide feedback to managed team members and team Lead.
- Provide training, mentorship, and support to new team members, overseeing their day-to-day work.
- Manager and supervise one or more team member(s).
- Support the team with projects and requests.
- Oversee performance across several accounts and provide feedback to managed team members.
Skills Required
- Good knowledge and experience with online marketing tools and best practices.
- Experience in Excel, advanced formulas, pivot tables & data manipulation techniques.
- Experience in creating Google Data Studio dashboard is a plus.
- Experience in PowerPoint, pitch presentations, strategy decks, solution proposals.
- Excellent stakeholder management with exposure to CXOs along with department heads.
- Great interpersonal and communication skills.